Digital Marketing | SEO | PPC | SMO Interview Questions

Digital Marketing | SEO | PPC | SMO Interview Questions List

SEO Questions- SET1

• How many ways you can verify your website with webmaster tool?
• Difference between rel="next" rel="prev" vs rel="canonical" ?
• Difference between 301 and 302 ?
• How to optimize page load time?
• What is the use of robots.txt?
• What is the use of Data Highlighter in SEO practices?

PPC Questions - SET1

• What is ECPC?
• What is the use of Keyword discounter tool?
• What is CTR and how we calculate this?
• How to increase Quality Score and how to calculate QS?
• What is the role of Ad Auction?
• What is the key elements of Enhanced Campaign?
• Type of Ads in Google Adwords?
• What is the purpose of Ad Rotation, Frequency Capping, IP Exclusion?
• Difference between Keyword Tool and Keyword Planner Tool?
• How many limit of adgroups you can create in a Campaign?
• How to calculate conversion Rate?

SMO Questions - SET1

• What is the use of #tag(hash tag) & @tag in twitter?
• Difference between facebook fan page and Facebook profile fage?
• What is Facebook Ad Manager?
• What is Sponsored Stories?
• What is the role of Power Editor?
• What is the role of twitter trends?
• What is the role of Facebook Insight?

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Required UI Developer - Mumbai

Job For UI Developer - Resultrix

Location: Mumbai, India

Candidate should have experience in:

• Maintain and extend existing development activities
• Make contributions to design standards and processes
• Create innovative solutions that provide the best user experience
• Know how to code AJAX and JavaScript libraries such as JQuery with client (JavaScript) and Server-side scripting abilities (to construct multi-page sites).
• Woking knowledge of .NET and .PHP
• Ability to hand-code xHTML, HTML5, and CSS

Qualifications:

• M.C.A. / B.E (Computer Engineering) /B.Sc(I.T.)
• 2 plus year experience in HTML 4.0 /CSS/Javascript /ASP

For More Details:- Visit Company Website

Job Opportunity for PHP Developer in Chetu India Pvt Ltd

Experience required for the Job: 2.0 - 4.0 years
Job Location: Noida
Interviews for PHP Developers to be held on.
Date & Day: 16th & 17th Sep"13 (Monday & Tuesday)

Timing - 1:30 - 6:30 PM
Venue Details:-
Chetu (I) Pvt Ltd - Information Technology Services
Block - A - 186/187, Sec - 63, Noida-201301 (U.P.)
Near Fortis Hospital)
For More Details:- Visit Company Website

Required Content Writer On Urjent Basis In Noida

Dear Candidate, We have an urgent opening for the above mentioned Content Profile in our Company. Position: Content Writer Location and Area looking after: Noida Job Profile: • Candidate should have the knowledge for SEO Content Writing. • Check existing content for grammar and logic. • Candidate can create Content for Website, Blogs & other Social Media websites by coordinating with the technical team and gathering appropriate information. • Conduct keyword analysis & use it effectively in the created content, keeping search engine optimization. • Excellent command over English. • Knowledge of SEO would be preferred first. 6 months to 2 years of relevant experience required. Please revert back to me on juhi@exportmart.com as a confirmation or call on 0120-4764800/ ext-210 9891747820 Venue: Export Mart Block - E, 2, Sector-63, Noida (U.P.), Landmark :( Near Fortis Hospital) Timmings - 9.30am to 6.30pm please carry the hard copy of your resume and one photograph. For Further reference kindly check co’s website : www.exportmart.com NOTE - All those who have appeared for the interview in last three months, please ignore this mail. Thanks and Regards HR Deptt. All the Best.

Looking to hire SEO Manager/Executives (Exp 1-6yrs)

Conduct thorough keyword research reports • Use online tools to optimize, analyze, track efforts and adjust accordingly • Implement off-page Local SEO strategy • Write and edit copywriting for SEO • Make on-site SEO recommendations (some familiarity with HTML code necessary) • Work with the link building team to increase and effectively circulate authority • Execute SEO technical analysis and evaluations • Define and measure SEO metrics & key performance indicators • Research and resolve possible HTML code, content, (internal and external) link architecture and navigation issues • Monitor, measure, and track search metrics, including trend analysis • Perform detailed program reporting, analyzing trends and developing ‘actionable’ insights for the search programs on a weekly/monthly basis • Ability to edit web copy on tight deadlines • Must be able to handle a team of 20 • Maintain a high-level understanding of SEO, online marketing, conversion analysis and e-commerce best practices and keep abreast of recent developments and emerging strategies. • Understand the business implications of SEO decisions and work to improve clients' profitability".